Moreover, the association between 007 and high-end commercial product is rooted not only in literary legacy, but in logic and human nature.Īs written by Ian Fleming, James Bond lives-and spends-like a man convinced he will not live to see old age. But one could argue that James Bond's expensive tastes are just as crucial a part of his character as his ruthlessness and his wounded psyche. watch.įor some it was a transparently crass bit of product placement, and, on one level, sure it was. In one of the best scenes of Casino Royale, Vesper Lynd (Eva Green) meets James Bond (Daniel Craig) for the first time and immediately sizes him up, from his orphan issues to his misanthropic attitudes to his.
